Ola Electric announced on Thursday its plan to establish 10,000 sales and service outlets by the end of 2025, aiming to enhance its presence in smaller cities and towns. The electric two-wheeler manufacturer has launched a network partner program designed to promote the EV revolution in tier-2 and tier-3 cities, where EV adoption is still relatively low. As part of this initiative, the company has onboarded 625 partners to broaden its sales footprint across India and intends to increase this number to 1,000 before the festive season this year.
The company is committed to expanding its network by adding 10,000 partners across sales and service channels by 2025, which it believes will provide a competitive advantage. Currently, Ola Electric operates nearly 800 company-owned stores, and with the new network partner program, it expects to reach approximately 1,800 sales and service touchpoints in time for the upcoming festive season.
“Our direct-to-consumer (D2C) model has proven effective in fostering sustainable business growth. The Network Partner Program will enhance the advantages of our D2C network, requiring minimal capital investment from partners and allowing for rapid scaling,” stated Bhavish Aggarwal, Chairman and Managing Director of Ola Electric. He emphasized that while company-owned stores will serve as the foundation of the sales and service network, this program is crucial for deepening the EV footprint in both urban and rural markets. Aggarwal also affirmed the company’s commitment to continue expanding and investing in its front-end network to accelerate EV adoption, with a goal of achieving 10,000 network partners across the country by the end of next year. Ola Electric offers electric scooters and bikes priced between ₹74,999 and ₹1,99,999.
